How Lamination Enhances Custom Packaging

How Lamination Enhances Custom Packaging
  • PublishedMay 30, 2024

Show matters in the current competitive market. Custom bundling is the first impression a client has of your image and can serve as a decisive factor in their decision. Beyond visually striking designs and intriguing shapes, overlay is a sometimes overlooked element that elevates bespoke packing to a new level.

This blog post explores the realm of overlay in personalized packaging. We’ll explore what overlay is, the types that are available, and the benefits that it provides.

We’ll also discuss how lamination can enhance specific products like printed boxes and lip stick boxes, helping you create packaging that truly stands out.

Unveiling the Power of Lamination

Consider applying a flimsy, safeguard like covering of security to your customized bundle. Overlay is basically that. It includes holding a slim film — typically made of plastic — to the printed surface of your pressing material. This creates a hindrance that works on your containers’ usefulness, life span, and stylish allure.

The Lamination Lineup: Choosing the Right Finish

There are two main types of lamination used in custom packaging:

  • Gloss Lamination: This creates a shiny, reflective finish that makes colors appear more vibrant and adds a touch of sophistication. Gloss lamination is a popular choice for packaging that aims to make a bold statement, like showcasing colorful graphics on printed soap boxes.
  • Matte Lamination: This creates a smooth, non-reflective finish with a more muted and elegant look. Matte lamination can be ideal for lip stick box where you want a sophisticated and luxurious feel that complements the product itself.

Here are some additional lamination options you might encounter:

  • Delicate Touch Overlay: Offers a smooth surface that feels sumptuous to the touch, ideal for top of the line lipstick boxes.
  • Hostile to Scrape Overlay: Gives additional security against scratches and scraped spots, ideal for bundling that will be oftentimes taken care of in a satchel or cosmetics pack.
  • Metallic Overlay: Makes a metallic sheen, adding a hint of marvelousness and polish to your bundling, particularly for extravagance cleanser assortments.

The Benefits of Lamination: More Than Just a Pretty Face

Lamination goes beyond aesthetics, offering a range of advantages for custom packaging:

  • Enhanced Durability:The overlay layer prepares for blurring, soddenness, scratches, and scrapes on the print under. This is particularly profitable for things like cleansers and lipsticks that might be exposed to standard decay in bathrooms or pockets.
  • Excellent Print Quality: Sharper and more colorful printing is made possible by lamination, which produces a smooth, even surface. The printed soap box with your high-resolution logo or botanical image will really stand out due to the more saturated colors and sharper details.
  • Enhanced Visual Appeal: The various lamination finishes—such as gloss or matte—can dramatically improve the way your packaging looks. They can give an air of sophistication or luxury and printed soap boxes
    , depending on the look you’re going for.


  • Increased Strength and Rigidity: Overlay can add a slight layer of solidness to your bundling, making it more impervious to bowing or tearing. This can be especially gainful for sensitive items like lipsticks.
  • Water Resistance: While not always waterproof, lamination can provide some degree of water resistance, protecting your soaps from splashes or condensation in the bathroom.

Choosing the Right Lamination: Making an Informed Decision

The type of lamination you choose depends on your specific needs and the overall look you’re aiming for and printed soap boxes

. Here are some factors to consider:

    • Product Type:
      • For delicate lipsticks, consider a scuff-resistant lamination for added protection.
      • Soaps might benefit from a water-resistant option for the bathroom environment.
    • Brand Identity:
      • Gloss lamination can convey a bold and vibrant personality for your soap line, while matte lamination might be more suitable for a sophisticated brand image for your lipsticks.
  • Target Audience:
      • Take your target audience’s preferences into consideration. A glossy sheen may appeal to younger audiences, whereas a matte finish may be preferred by older ones.
  • Budget:
    • Gloss and matte lamination are typically the most affordable options, while specialty laminations like soft-touch or metallic might cost slightly more.

Beyond Beauty: Sustainable Lamination Options

While overlay offers various benefits, taking into account the natural impact is significant. Conventional overlay materials are frequently not recyclable. Notwithstanding, there are eco-accommodating options accessible, for example,

  • Biodegradable Lamination: Made from plant-based materials that decompose naturally, minimizing environmental impact.

Water-Based Lamination: Uses water-based adhesives instead of solvent-based ones, reducing harmful emissions

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